With Malakoff Humanis, a congress in motion

CONTEXT
As part of the “How Are You Today?” program, Malakoff Humanis launched a fun and digital experience designed to get everyone moving.

In October 2024, the Sporty Peppers platform and its catalog of mobile games were made available to 12,300 participants, encouraging them to play, take on challenges, and stay active from home.

The initiative continued during events, where the Malakoff Humanis booth hosted live activities — creating an interactive, unifying moment centered on well-being and the joy of being active.

RESULTS

• 12,300 participants in the “How Are You Today?” program